Who We Are

#about-market-insite
 
About Market InSite

When you choose Market InSite you gain from more than 35 years of market leadership, along with the street-level commitment and reach of a talented advisory and research team.  It is our accessibility to our senior staff and a consistent commitment to clear communication on how we get from “data” to “recommendations,” that has built trusted relationships.

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#our-team
 
Our Team

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McFarland

Bob McFarland

Managing Director and Co-Founder

As Managing Director and Co-Founder of Market InSite, Bob McFarland provides consulting and advisory services to builders, developers, lenders, and investors in California. He possesses nearly 40 years’ experience providing real estate market advisory services to the largest and most successful national homebuilding companies. His detailed analysis and authoritative market opinion contributed to the successful development of bellwether residential communities throughout Southern California. Bob graduated from the University of Southern California and the University of California at Santa Barbara.

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#land-advisors-organization
 
Land Advisors Organization

Market InSite clients benefit from our affiliation with Land Advisors Organization, the largest brokerage firm for the sales of residential subdivision land in the nation.  Direct access to local market experts provides an enhanced level of real estate insight.

LAO Website

#landmark-capital-advisors
 
Landmark Capital Advisors

Market InSite clients benefit from our affiliation with Landmark Capital Advisors, a real estate capital advisory firm disciplined in finance and private equity of commercial real estate and residential land. Direct access to capital and advisory experts provides an enhanced level of real estate insight.

LCA Website